Oh, mama, the DRAMA.

You might be wondering what the swim team and relationship sales have to do with each other. Well, let me tell you. Last year, my daughter Daphne joined the swim team. I had no idea what I was in for when we started, and if you were here for that saga, you got to see it all unfold in real time.

Well, it’s time for the sequel. You can think of this as Swim Team 2: Henry’s in the Pool.

There are a few differences between last year and this year — and a big part of it is that this year, I have expectations.

For example, last year, I was stunned (and terrified) to discover that signing Daphne up for swim team didn’t mean she was on the swim team. She had to prove her worth by swimming the length of the pool, which is approximately the length of the Atlantic Ocean. 

(Maybe I am slightly exaggerating.)

Anyway, last year Daphne gave me this whole teachable moment. It was amazing. 

This year, I was super nervous about the whole “swim through the shark-infested ocean” thing… and then something incredible happened. 

We were at the pool, and all the kids were swimming with their kickboards. I was chatting it up on the sidelines, filling up my daily social needs, and not really paying attention. 

Suddenly, I realized that all the kids had tossed their kickboards to the sides and were swimming the length of the pool.

Unassisted.

Just swimming.

No one said, “THIS IS THE SWIM TEAM TEST.” No one made it a big deal. The kids just…

… swam. 

It was oddly calm.

We love to hype stuff up in our heads — but does it really help us when we do that?

Would it have helped if Henry were totally stressed out about the swim team test? 

When I told Henry, “You just made the swim team!” his reaction was, “Okay, cool.”

Henry focused on swimming, and the rest just happened. 

So, am I telling you to jump in the pool with your kickboard? In a manner of speaking, I guess I am. 

When you’re trying to land clients, it’s easy to hype up every interaction in your head. 

If you build up every single discovery call in your mind, and convince yourself that signing this client is a matter of life or death, you will be stressed and tense. You will NOT be at your best. 

Instead, keep your focus on making a connection. You will be amazed at how much less stress you will feel. You will be able to connect — and the clients will come. That is the key to mastering relationship sales. Here’s a little more on that. 

Give it a try — and share your experiences in the Facebook group!

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P.S. Have more questions about starting your freelancing business and landing clients? You can find lots of answers right here.