Messy and imperfect action

Have I told you lately how amazing you are, mama?

It’s true. You are.

You constantly blow me away with your commitment to yourself, your belief that you CAN do hard things — and the way you take action on the things you believe in.

I’m such a huge fan of action, and messy, imperfect action is probably my favorite kind. 

You know why? 

Because it’s real

It’s feeling the fear and doing it anyway. It’s showing up even when you haven’t showered or brushed your hair (or brushed your teeth, but maybe that’s just me…). It’s holding your breath and hitting send.

It’s going live on Facebook for the first time even when you are absolutely terrified.

And over 100 Free Mamas recently did just that in the brand-new Free Mama Squad. 

via Tacocat on GIPHY

If you want to talk about imperfect, here’s a story for you. 

When my right hand woman Jordan came to me and said, “Lauren, our mamas need more accountability,” I agreed with her — but I also know that I didn’t have time to plan out a proper launch. I didn’t have time to get my copywriter set up with details and build out a beautiful funnel and plan a strategy. 

So we decided that our desire to help you get the accountability you need was more important than our (my) need for things to be perfect and pretty.

Jordan and I spent a total of about 6 minutes prepping, and then we jumped in and launched that sucker. 

Over 150 mamas heard the call and answered.

They shouted “I want MORE for my family! I want MORE for myself!”

They came into the group. And then they found out that THE VERY FIRST THING they had to do, to prove to themselves and to us that they were serious, was to go live in the group and introduce themselves. 

Ready for the best accountability you've ever had in your business and personal life? Hop on the waitlist for The Free Mama Squad today!
via TruTV’s At Home with Amy Sedaris on GIPHY

So many of these amazing women had never, ever gone live before. 

But they did it.

And they saw that it didn’t kill them. 

(I think at least a few of them genuinely expected to keel over on the spot!)

Instead, it made them stronger. It gave them another reason to believe in themselves and their abilities. And goes what? Public accountability — telling people what you want to accomplish, hanging out with people who are also going after their goals — it works. 

In less than a month, we’ve had mamas celebrate:

  • Announcing their business and intentions publicly
  • Working out daily
  • Writing and sending off proposals
  • Hosting LIVE trainings online, and engaging with potential clients
  • Finishing web sites and promoting themselves
  • SIGNING clients and GETTING PAID
  • Going to bed on time
  • Posting videos and living to tell the tale
  • Booking coffee chats with potential clients
  • Negotiating with anchor clients
  • Asking for and receiving referrals from existing clients
  • Breaking up with bad clients
  • Eating better

It’s not just about business — it’s about your whole life. And It. Is. AMAZING.

And I want YOU to be a part of this amazingness, too. We’re going to re-open the doors to the Free Mama Squad in August — so get yourself ready by getting yourself on the waitlist. Trust me, you don’t want to miss your chance. 

Because this should be YOU and YOUR wins.

P.S. Make sure you get on the Free Mama Squad waitlist so that you can be the first to get in when we open the doors again!

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