39: Why So Many People Are Wasting Time and Money and What You Should Be Doing Instead with Julie Ciardi

people are wasting time and money

Are you trying to listen to everyone’s advice and implement all their amazing strategies? Are you struggling to get the results that they all seem to be getting? Maybe you have a little bit of shiny object syndrome and you need to get focused.  So many people are wasting time and money doing these things.

Today my special guest and friend, Julie Ciardi is here to break down why so many people are wasting time and money and what they should be doing instead. 

Julie is a former Fortune 500 marketing VP turned multi-passionate entrepreneur. She is the podcast host of Ignite Your Side Hustle. She believes that there has never been a better time for women to create an additional income stream that is aligned to her passions and purpose on this planet. Julie is dedicated to helping women create profitable side hustles that give them joy, purpose, and profit with proven, timeless business strategies in today’s online world.

You will find this episode valuable no matter where you are in your business.  Whether you are just starting out or a seasoned entrepreneur, this episode might be the kick in the rear you need to make 2021 your best one yet! 

In Today’s Episode We Discuss: 

  • Falling into the trap of information consumption
  • Recognizing that there’s more than one way to do something
  • Picking one strategy and sticking to it
  • How to avoid shiny object syndrome 
  • Leaving a high-paying 9-5 to do your own thing
  • What to do when you feel like your spouse doesn’t believe in you 
  • How to position yourself on social media
  • The importance of knowing your ideal client

Don’t forget why you’re here, mama. What could your life look like two years from now if you keep at it? Your dream life won’t be made overnight, but it’s so worth it.

I hope you take time to tune in to this powerful episode.

Enjoy!
XO, 

Lauren 

Have you checked out my FREE training?!  Would you like the freedom to work from home and spend more time with your family? In this training, you will learn how I became a highly paid virtual administrative consultant in just a few hours a day…. and how you can too!  CLICK HERE for instant access.

Resources Mentioned:

The Standout Breakout Formula by Julie Ciardi 

www.julieciardi.com 

Follow Julie on Facebook

Follow @julieciardi on Instagram  

** This post may contain affiliate links which means I may receive a small commission at no additional cost to you if you use one of the links to purchase. This helps keep the podcast going and I only share products I have used, tested and love.”

How We Can Connect:

Subscribe to the Podcast

Follow Me on Instagram 

Join The Free Mama Movement on Facebook 

Subscribe & Review on Apple Podcasts

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today, so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one!  Click here to subscribe on Apple Podcasts

Could I ask a big favor? If you love listening to this podcast, please leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other mamas like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated! 

Other Episode You’ll Enjoy

The Power of Showing Up Authentically to Connect with Your Dream Clients with Instagram Strategist Mia Valdez

5 Business (and Life) Lessons Learned in 2020

The Keys to Success with Passive Income Queen Lisa Johnson


Which moment are you living in?

Early in December, I had an epiphany, mama.

Well, let me take a step back. 

Early in December, I broke. Like, ugly crying, temper tantrum, yelling at everyone around me, BROKE. I felt like a failure.

All of us have felt like a failure at some point. Lauren Golden of The Free Mama tells how to embrace a moment of failure and turned it into inspiration!
via GIPHY

After our move, it just all got to be too much. Homeschooling the kids meant that I had no time to myself. No more babysitter meant no time for my business. No time for the gym. No time to breathe, think, create, reflect.

I was constantly frustrated with my kids, my husband, and myself. 

And then I felt guilty for feeling frustrated, for wanting time for myself, for wanting time for my business, for wanting time to pee. 

I’m guessing you’ve been there once or twice. 

When I thought about “quitting” homeschooling, I felt like a failure. Sure, I could logic my way out of that super-fun dilemma, but I’m working on feeling my feelings these days, and HOLY GUACAMOLE was I ever feeling the feelings. 

Which is when I had the epiphany that what if what’s best for me is actually what’s best for my family?

Right now, Audrey neeeeeeeeeds to be around other kids, to learn social skills, to play age-appropriate games with peers. To learn to wait in line, to take her turn, to assert herself in a healthy way, to argue with other kids — all of it. 

ALSO, when I’m honest with myself, having her at home while I’m trying to work with the other two is making me LOSE. MY. COOL.

Daphne misses the rigor of school days. She thrives in a classroom environment surrounded by friends. At home, she droops. 

I can objectively tell you that I’m pretty sure my kids need to go back to school, and at the same time, I can tell you that saying those words out loud makes me feel like a failure. 

Now, mama, I am extremely anti mom-guilt. It’s against my religion, you might say. But tell that to my achy-breaky heart, which is FEELING all kinds of mom guilt. 

Is it selfish to want to go to the gym? If you asked me, I’d tell you OF COURSE NOT! But when I ask myself, it feels selfish. And that makes me feel small.

Isn’t it amazing how we can do this to ourselves?

Like, let’s say you made a decision about your business that felt like exactly the right decision in the moment.  But fast forward a few months, and you’re miserable. And yet, you’re afraid to change direction, because that would signal failure. 

If you came into my Facebook group and said that, I’d do one of my ranty lives about how GUILT is not an emotion you should feel when you’re giving yourself what you need. About how changing course does not equate with failure. And still, that advice is easier to give than to take. 

In the moment that I broke, all I could think was, I can’t do this anymore. 

In the moment of my epiphany, I thought, We can survive this. 

Which moment are you in right now, mama? And if you have felt like a failure how can we help you get to where you want to go?

P.S. If you need even more of a reminder that life is survivable, check out the last blog post about what The Free Mama Movement accomplished in 2020!

P.S. If you’re feeling super overwhelmed with all of those New Year’s goals right now, I recommend that you go back to basics. Take a look at the Daily 5, and recommit to using it EVERY DAY.

38: The Power of Showing Up Authentically to Connect with Your Dream Clients with Instagram Strategist Mia Valdez

Instagram strategist

Are you investing in yourself, or are you letting your fears hold you back?

It’s a new year, and it’s time to let go of those fears and go after the life you want. 

I’m super excited to be joined on the first episode of 2021 by the amazing Mia Valdez. Mia is an Instagram strategist who is just a little obsessed with the tiny platform that creates massive impact. She works with mom entrepreneurs, such as myself, to claim their work and rediscover their voice. Mia believes in the power of relationships and loves creating mindset shifts that help moms show up, get seen, and make money. 

On today’s episode, she’s going to teach us all about how to show up authentically and connect with our dream clients and customers. Mia’s got some tips in her back pocket to share with you, so get ready for a great episode.

In Today’s Episode We Discuss: 

  • How network marketing contributed to Mia’s success as an entrepreneur
  • Knowing that you get out what you put in
  • Getting that first client 
  • Taking messy action 
  • Niching down into Instagram Strategist
  • Being a part of the Free Mama Community 
  • The value of consistency 
  • Why you should talk every day about your business and what you do

Investing and believing in yourself will expedite your results tremendously. Find a community of people who believe in you and will hold you accountable, because you don’t have to do this alone. 

If you are ready to learn the skills, strategies and tools you need to make money on Instagram without having to have thousands of followers, make sure to check out the Social Joy Collective’s Guide to Instagram at Instagram.thefreemama.com.  

If you are looking for a community of mamas ready to hold you accountable, be sure to join the Free Mama Community on Facebook if you aren’t already in there!  I would love to connect with you! 

Resources Mentioned:

Follow @mrs.mialauren on Instagram

Follow @thesocialjoycollective on Instagram 

The socialjoy collective on Facebook 

How We Can Connect:

Subscribe to the Podcast

Follow Me on Instagram 

Join The Free Mama Movement on Facebook 

Subscribe & Review on Apple Podcasts

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today, so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one!  Click here to subscribe on Apple Podcasts

Could I ask a big favor? If you love listening to this podcast, please leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other mamas like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated! 

Other Episode You’ll Enjoy

5 Business (and Life) Lessons Learned in 2020

The Keys to Success with Passive Income Queen Lisa Johnson

Launches Are Overrated. Here’s Why.


Take a look at what goes on behind the scenes of a 7-figure business

Today is SUPER special, mama. We’re celebrating the 100th episode of FreeMamaTV. Can you believe we’ve been on the air for two years already?

Take a behind the scenes look at Free Mama TV with founder of The Free Mama, Lauren Golden and see exactly how a 7-Figure business is managed!
via Hallmark Channel on GIPHY

Running a business takes work. It takes time and dedication. It takes money. And as you grow, it takes a team of people who are committed to your vision. 

In this week’s episode, I want to do something really special. Something that would have helped me a LOT if I’d had it back I was getting started.

I’m going to take you behind the scenes of running a 7-figure business — but for real. 

Today, you’ll see our profit and loss, our recurring revenue, and our expenses. If you’ve wondered how much I pay my team, how much I spend on ads, and where else my money goes, you don’t want to miss this episode.

Check out today’s special behind the scenes episode of FreeMamaTV for a real, unfiltered look at running a successful business.

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!

P.S. Learn how to make $10k months a REALITY in last week’s episode of Free Mama TV!

P.P.S. Can you believe 2020 is over? Check out Lauren’s recent post to see all of the amazing things that happened to The Free Mama last year!

I never thought we’d get here, but we finally made it!

Oh boy, Mama.

If you had told me a year ago that right now I’d be living on a farm in Kansas and homeschooling my children, I’d have thought you were smoking cocaine.

SIDE NOTE: I do not actually know if cocaine is a thing that you smoke. 

But I definitely would have believed that you were on SOMETHING because this is absolutely a thing I could never have imagined a year ago.

And that’s the thing about a year, you know? You have no idea where it can take you.

We overestimate what we can do in a day, and we underestimate what we can do in a year, and here we are. We finally made it.

I don’t know about you, but I really could not have imagined this in my wildest dreams. 

The year has been challenging but we finally made it! Lauren Golden looks back over a successful year that has allowed her to serve the Free Mama community.
via Big Brother on GIPHY

And I know that this year has been devastating for many, but I want to take a few moments to focus on 20 things that made me extremely happy this year. 

Some of these are things that happened to me, some of these are things I did, some of these are things that we created in our community, and some of these are — well. You’ll see. Come along. 

  1. In January, which was approximately 8 years ago, I went on a cruise with my family, hung out with Russell Brunson, and took a few minutes to celebrate this amazing community we’ve built. 
  2. I earned a 2-Comma Club award, a major achievement for my business. It took me some time to be able to say that publicly, but I’m owning it. I’m super proud of it. 
  3. When the pandemic hit, we created Free Mamas Unite, a huge, free event, where we came together and learned from some of the smartest people in the world. We pulled over 40 speakers together in a matter of days, and I’m so glad that we did.
  4. When the world went crazy, we were able to Elevate Black Voices, because this community has ALWAYS been a place where Black lives matter, where BIPOC women are welcome and celebrated, and where we will always stand up for what we believe in.
  5. We launched the Free Mama Squad to create support and accountability for women in our community.
  6. My family and I went on an 8-week RV trip — a thing we thought we might “one day” do when we retired. We made that dream happen.
  7. We got to see so much of this beautiful country. We had a chance to show our children how we live our values. We got to stand in the streets of Washington, D.C. and speak our truth.
  8. When we were forced to suddenly change our plans, we had the ability to be flexible.
  9. When we needed to be with family, we were able to be with family.
  10. Over two dozen students told us they left their day jobs.
  11. We launched Free Mama Radio on my birthday.
  12. We spent time with our kids. SO MUCH TIME. 
  13. We replanned Free Mama Live as a virtual event that exceeded everyone’s expectations. We brought together world-class speakers and spent two full weeks learning, growing, and doing. 
  14. We planned a major move, packed up a house, and got it all done while I ran a 2-week live event from an AirBnB. 
  15. We celebrated the first ever Free Mama Awards Ceremony. 13 Free Mamas shared with us their first $5k month in business in 2020. 6 made over $100,000. Some even made over $300,000.
  16. We put a woman in the White House. A woman of color. IN THE WHITE HOUSE.
  17. We got a dog.
  18. We live near family again.
  19. We launched the Inner Circle for Life and re-launched the Free Mama Squad Membership.
  20. I got to wake up every day and serve you. 

It’s been a year but we finally made it, mama. And while I can’t say that I loved every minute, and while there were certainly dark days — for our country, and for the world — there were also a lot of really good moments, and I’m humbled that you choose to share so many moments with me.

Happy New Year.

P.S. Next week is our 100th episode of FreeMamaTV. Are you subscribed to the YouTube channel yet? You probably want to take care of that, because there just might be something exciting happening…

P.P.S. So what are your plans for next year? Want to scale your business to $10k months in 2021? Join the Inner Circle for Life!

We made it.

I never thought we’d get here, but we finally did it!

Oh boy, mama.

If you had told me a year ago that right now I’d be living on a farm in Kansas and homeschooling my children, I’d have thought you were crazy. And I don’t mean, “Oh, haha, that’s some clever imagination you have!” 

I mean, I would have thought you were COMPLETELY AND TOTALLY INSANE. 

If you had told me a year ago that right now I’d be living on a farm in Kansas and homeschooling my children, I’d have thought you were smoking cocaine.

SIDE NOTE: I do not actually know if cocaine is a thing that you smoke. 

But I definitely would have believed that you were on SOMETHING, because this is absolutely a thing I could never have imagined a year ago. 

And that’s the thing about a year, you know? You have no idea where it can take you.

We overestimate what we can do in a day, and we underestimate what we can do in a year, and here we are. 

I don’t know about you, but I really could not have imagined this in my wildest dreams. 

Some of us thought 2020 would never end, but here we are - we made it.  What happened in 2020 that you can be grateful for? Share your wins.
via Big Brother on GIPHY

And I know that this year has been devastating for many, but I want to take a few moments to focus on 20 things that made me extremely happy this year. 

Some of these are things that happened to me, some of these are things I did, some of these are things that we created in our community, and some of these are — well. You’ll see. Come along. 

  1. In January, which was approximately 8 years ago, I went on a cruise with my family, hung out with Russell Brunson, and took a few minutes to celebrate this amazing community we’ve built. 
  2. I earned a 2-Comma Club award, a major achievement for my business. It took me some time to be able to say that publicly, but I’m owning it. I’m super proud of it. 
  3. When the pandemic hit, we created Free Mamas Unite, a huge, free event, where we came together and learned from some of the smartest people in the world. We pulled over 40 speakers together in a matter of days, and I’m so glad that we did.
  4. When the world went crazy, we were able to Elevate Black Voices, because this community has ALWAYS been a place where Black lives matter, where BIPOC women are welcome and celebrated, and where we will always stand up for what we believe in.
  5. We launched the Free Mama Squad to create support and accountability for women in our community.
  6. My family and I went on an 8-week RV trip — a thing we thought we might “one day” do when we retired. We made that dream happen.
  7. We got to see so much of this beautiful country. We had a chance to show our children how we live our values. We got to stand in the streets of Washington, D.C. and speak our truth.
  8. When we were forced to suddenly change our plans, we had the ability to be flexible.
  9. When we needed to be with family, we were able to be with family.
  10. Inner Circle mamas hit the 6-figure mark.
  11. We launched Free Mama Radio on my birthday.
  12. We spent time with our kids. SO MUCH TIME. 
  13. We replanned Free Mama Live as a virtual event that exceeded everyone’s expectations. We brought together world-class speakers and spent two full weeks learning, growing, and doing. 
  14. We planned a major move, packed up a house, and got it all done while I ran a 2-week live event from an AirBnB. 
  15. We celebrated the first ever Free Mama Awards Ceremony. 13 Free Mamas shared with us their first $5k month in business in 2020. 6 made over $100,000. Some even made over $300,000.
  16. We put a woman in the White House. A woman of color. IN THE WHITE HOUSE.
  17. We got a dog.
  18. We live near family again.
  19. We launched the Inner Circle for Life and re-launched the Free Mama Squad Membership.
  20. I got to wake up every day and serve you. 

It’s been a year, mama And while I can’t say that I loved every minute, and while there were certainly dark days — for our country, and for the world — there were also a lot of really good moments, and I’m humbled that you choose to share so many moments with me.

Happy New Year. 

P.S. Next week is our 100th episode of FreeMamaTV. Are you subscribed to the YouTube channel yet? You probably want to take care of that, because there just might be something exciting happening…

P.P.S. Did you get a chance to read my blog from last week? I’m giving you a special gift for the holiday season and you don’t want to miss it!

How to make $10,000 a month

Are you ready to level up your business and start earning the big money?

Rhetorical question time, mama….

Do you want to learn how to make $10k a month from your freelance business?

Want to learn how to make 10k a month? Lauren Golden of The Free Mama is walking you through the exact steps you'll need to learn how to make 10k a month!
via America’s Next Top Model on GIPHY

Well, I did SAY it was a rhetorical question. 

ANYWAY, if you are interested in earning the big bucks, you can. And in this week’s episode of FreeMamaTV, I’m going to show you exactly how it works. 

Because the thing is, it really does come down to a few simple, straightforward truths. And once you internalize those, it’s really just about the math. 

Join me over on YouTube for today’s episode of FreeMamaTV, where I’ll put on my professor hat (it’s not an actual hat), and teach you, step-by-step, how to make $10k a month in your freelancing business.

P.S. Just starting out as a freelancer and want to learn the basics about pricing packages? Check out last week’s episode of Free Mama TV!

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!

And if you’re looking for even more Free Mama goodness, be sure to check out The Free Mama blog, where Lauren drops a new blog every single Thursday! If you’re struggling with having faith in becoming a freelance or a virtual assistant, definitely check out last week’s blog – she’s giving you a special gift right here: https://thefreemama.com/read-on-for-a-gift-from-me/


37: 5 Business (and Life) Lessons Learned in 2020

lessons learned

Wait… is it the end of 2020?!

This is the last episode of the year, and what a year it’s been. I know that a lot of us have been looking forward to the end of this year, but some of us have also experienced a lot of prosperity this year, and it can be really hard to reconcile those feelings. 

Today I am unpacking my five biggest lessons learned in 2020. Because if we’re not learning, we’re not growing. And I think it’s really important to take a moment before we start making plans and setting goals for 2021, to look back and reflect on what went well and what didn’t go well in the last year. 

In Today’s Episode We Discuss: 

  • The value of reflecting on the last year 
  • The power of the cyclical nature of our bodies and minds 
  • Why you don’t have to be your best self every day
  • Understanding that goals are dreams with a plan
  • Asking yourself “do you want to be right or do you want to be effective?”
  • Why you can’t go backward
  • Getting specific with measuring success 

I want you to set goals and I want you to celebrate the many, many wins that you have on your journey. Head over to the Free Mama Movement Facebook group, use #freemamawin, and share every single one of them with us. 

Happy New Year, and I will see you in 2021.

Have you checked out my FREE training?!  Would you like the freedom to work from home and spend more time with your family? In this training, you will learn how I became a highly paid virtual administrative consultant in just a few hours a day…. and how you can too!  CLICK HERE for instant access.

Resources Mentioned:

Episode 30: Creating Diversity, Inclusion, and Equity in Our Communities with Charmin Rickards and LaDonna Sanders Redmond

Silent Beats Video 

My Grandmother’s Hands by  Resmaa Menakem 

White Fragility by Robin DiAngelo 

Between the World and Me by Ta-Nehisi Coates 

How We Can Connect:

Subscribe to the Podcast

Follow Me on Instagram 

Join The Free Mama Movement on Facebook 

Subscribe & Review on Apple Podcasts

Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today, so you don’t miss any future episodes! I already have so many amazing guests and topics lined up, I would hate for you to miss a single one!  Click here to subscribe on Apple Podcasts

Could I ask a big favor? If you love listening to this podcast, please leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other mamas like you to find the podcast! Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”.  So easy and so appreciated! 

Other Episode You’ll Enjoy

The Keys to Success with Passive Income Queen Lisa Johnson

Launches Are Overrated. Here’s Why.

How to Uplevel Your Services as an Online Business Manager with Sarah Noked


Read on for a Gift from Me!

I have a special holiday gift for you, mama.

I’m giving it to you today because my family is celebrating Christmas right now — but I’m well aware that your family might have different traditions. (And I’d actually love to hear about them! We’ve started a thread in the Facebook group right here!)

So, this gift starts with a story, and it’s from one of my favorite Christmas movies, The Santa Clause. If you’ve never seen it, Tim Allen plays a man who accidentally knocks Santa off his roof and has to take over his deliveries for the night, and then somehow gets himself into a contract where he has to become Santa. 

SIDE NOTE: ALWAYS READ YOUR CONTRACTS CLOSELY.

Aaaaaanyway, there’s a great line from the move that always gives me chills. 

Seeing isn’t believing. Believing is seeing.

The Free Mama, BELIEVES that you will be successful in your freelancing business. Let her belief in you be the special holiday gift you need to get started!
via The Bachelor Australia on GIPHY

Think about when you were a little kid, and you believed — in Santa, in the Tooth Fairy, in any kind of magic. You believed, even when you had no proof. You believed, even before you could see it. 

That’s the kind of belief you need to have in your business. 

It would be so much easier if you could first see the ending. If you could understand exactly how your business would work, what niche you’d choose, how to land the client, how it all comes together — but that’s not the way it works. 

You don’t get to see the finish line when you’re at the start of the race. 

You don’t get to see how your business turns out before you’ve started. 

You have to believe first, and then you’ll start to see it take shape. 

When I was building The Free Mama Movement, my belief would waver on an almost daily basis. And every time that happened, my coach would tell me, I believe in you. 

So, mama, this is my special holiday gift to you.

I believe in you. When you waver, go ahead and borrow my belief. 

I hope that you and your family have an amazing holiday season, whatever you’re celebrating, and I’m looking forward to ringing in the New Year with you.

P.S. Want another gift? I have a FREE BONUS chapter of my bestselling book right here! This chapter isn’t in the book, it’s totally free, and this is the ONLY place to get it! 

P.P.S. Just getting started with your business? Learn what NOT to do when giving your new business a name!

Freelance package pricing: what you need to know

Is it time for you to build out some pricing packages virtual assistant style for your business?

There you are, having a lovely day, when suddenly a message pops up. 

Hey, mama! I heard about you from a friend of mine. Can you send over your package pricing for me to take a look at?

ACK! What are you supposed to do now? How are you going to put together package pricing on the fly — and make sure that you’re doing it the right way?

Well, in today’s episode of FreeMamaTV, I’ll walk you through the process, step by step. 

Need to figure out the nitty gritty with pricing packages virtual assistant services? Lauren Golden of The Free Mama is going into those pricing packages!
via GIPHY

You’ll learn when you want to create package pricing — and when it’s NOT a good idea at all. 

You’ll discover what to consider when you put your packages together, and what advice you can safely ignore completely. 

If you’re ready to build and pricing packages virtual assistant the right way — and get paid for the value you deliver to your clients regardless of how long the work takes, then tune into this week’s episode of FreeMamaTV.

P.S. Want to avoid clients who overstep their bounds? Definitely check out last week’s episode of Free Mama TV to learn about the five types of clients you want to avoid!!

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!