You’re showing up online the wrong way

You’ve probably heard that in order to market your virtual business online you need to “post consistently”.

So you get to work! You download the templates and planning calendars, you batch your reels and Facebook group posts and before you know it you’re working 5+ hours a week…. without any clients.

That can be super frustrating to the new freelancer who is publishing content online day in and day out, but hasn’t landed a single client yet.

Showing up online can be important, but what a lot of gurus fail to mention is that “posting consistently” is only a very small piece of the puzzle.

There’s something much more effective to grow your business than being a content creator (unless of course this is what your clients are paying you to do) and that’s exactly what I’m talking about in this week’s episode of FreeMamaTV.

Feeling lost in the social mediasphere?

This episode is for you!

P.S. You’ll get clients by being yourself! Check out last week’s FreeMamaTV and hear all about it!

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!


This one’s for you!


Hi, it’s me! (The birthday girl )

But this isn’t about me. It’s about you.

There are a handful of dates each year when I do something special for Free Mamas.

Our community anniversary (September 27)
Book Launch anniversary (December 13)
And my favorite, Mother’s Day/Birthday Bash (TODAY!!)

Every year I think about you, Mama.

I think about how you might be feeling right now. That’s been especially interesting these last two years.

I observe your questions in the Facebook Group.
I listen to my students inside the Free Mama Squad.
I pay attention to my content getting a lot of engagement.

And then I reflect on what I can bring to the table that is FUN (my word for the year) and HELPFUL that will make your Free Mama journey just a little bit easier.

We have a lot of women who want to start their virtual business, and you’ve been asking for resources to be a little bit more accessible.

We also have freelancing mamas ready to launch a course of their own, but aren’t sure where to begin – or worse, are doing the opposite of what I would teach and are getting burned!

Whichever group you belong to, I’m bring YOU an AMAZING deal today:

2 Courses for just $500!

I want to make sure you know how valuable this opportunity is, and everything you’ll get loaded into your account when you enroll!

The Free Mama Movement includes:

8 Step-by-Step Modules following the Freedom Framework
Bonus: Physical copy of the Freelance to Freedom Workbook

Bonus: The Quick Start Freelancing Track

Bonus: The Prospect to Paid Training

Bonus: Need-to-Know Software Lab

Bonus: The Tax Tracker

Bonus: The $10,000 Perfect Proposal Template

The Movement Maker Accelerator includes:

5 Phases of Building an Automated Income Machine
Bonus: Movement Planning Guide & Goals Tracker
Bonus: Million Dollar Webinar & Email Templates
Bonus: Coaching Client Acquisition Resources & Templates
Bonus: Million Dollar Share Funnels & Tutorials
Bonus: Team Onboarding Resources & Application Templates
Bonus: Behind the Scenes Exclusive Facebook Ads Training
Any one of these assets could cost you hundreds alone. I am excited to be bringing you all of this value today for one $500 investment.

But just like my birthday, this sale can’t last forever.

Act now before this sale ends at MIDNIGHT

Cheers to YOU today!

Do you know what tomorrow is?


Tomorrow is my birthday.

Good ole’  THREE-SIX.

On Mother’s Day 1986, little Lauren burst into the world ready to take it by storm.

And then just a few ( ) years later I started The Free Mama. After years of feeling like a failure at home and work, I took a stand to never choose between showing up for my kids as the mom I wanted to be and providing for my family financially.

It all started with a course (The Free Mama Movement) where I teach moms how to start a virtual freelancing business leveraging your strengths and interests and making real money from home as quickly as possible.

And then a couple of years later I created another course (The Movement Maker Accelerator) to help you turn that thriving freelancing business into a product so it can scale into an income-producing, impact-making machine that shatters your own glass ceiling.

And just this year I launched a new high ticket program called the Freedom Founder Society.

What you maybe don’t know, is that over the years I’ve also launched quite a few things that didn’t work out so great.

I’ve pulled courses. Closed programs. Canceled my podcast. One time I did a very big, very unsuccessful launch that only got one qualified applicant. (It all worked out and she is crushing it today.)

I also failed miserably at launching Free Mama swag drops a few years ago.

Over the last 5 years, I’ve had thousands of women enroll in my courses, worked with hundreds of Free Mamas online, and met so many of you in real life.

I am so grateful for the success I’ve experienced in my business and the beautiful community we share as Free Mamas.

But the truth is, it’s all of my missteps and “failures” that make me qualified to teach you anything at all! Those are the biggest lessons. They are the best teachers if we’re willing to pay attention and do better.

As long as I’m willing to fail, I’m able to keep succeeding!

Every year I get older, and hopefully wiser. And every year I package everything I’ve learned from testing and failing and testing again and ultimately finding success into something that will help you reach your goals even faster.

For my birthday this year, I am giving my first 2 courses to you for an unbeatable price.

2 courses for $500.
A $4,500 discount.
That’s 89% off!

GET THE BIRTHDAY BASH OFFER NOW!

I want you to have this knowledge. You will still “fail”. We all do. It’s required for success.

But when you apply the knowledge of someone who has already done it, you’ll move faster and fail less.

So whether you’re brand new or looking to grow, I’m confident (and our student success rate confirms) that The Free Mama Movement or the Movement Maker Accelerator will help you know what to do next.

And if you think you qualify for the Freedom Founder Society, let’s chat.

Tomorrow I’ll be another year older, and another year committed to pursuing a totally awesome, guilt-free life – and doing whatever it takes to help you do the same!

Take me up on that birthday sale before it expires tomorrow!

Be yourself, you’ll get more clients that way!


Have you ever tried to be someone you’re not?

Maybe it’s showing off a bit to try to fit in with a new group of friends.

Or perhaps it’s that fake phone voice, the one a few octaves off from your regular voice.

Or even trying to impress a client by withholding that special blend of hot mess-ness that actually makes you, you.

But have you ever thought about how exhausting it is to pretend to be anyone but yourself?

No really, it exerts so much energy that could be much better used actually growing your business (and ya know, living freely).

The cool thing is, when you love and accept yourself for your beautiful, wonderful quirks, you’ll actually attract the people you’ll love to surround yourself with and stop caring so much about impressing the ones who don’t accept you.

I want you to be your truest, most free self so that you can have your best business, that’s why on this week’s episode of FreeMamaTV I am telling you the 4 ways this self-love translates into cold, hard cash.

This is for any of you who ever feel the need to hide parts of yourself.
 I believe in you.

P.S. Want to start your VA business with no experience? Check out last week’s FreeMamaTV to find out how!

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!


It’s our day, Mama

Happy Mother’s Day!

Are you the mom who wakes up swimming in homemade crafts and lives for that slightly burnt breakfast in bed with snuggles this morning?

Or…

Are you the mom who cashes in some child-free time and hits the nail salon for a mani-pedi with girlfriends today?

Or maybe somewhere in between 

Whichever camp you fall into this Mother’s Day,  we hope it’s everything you want to feel appreciated.

Because today is for you.

And if no one else remembers to tell you today, you are extraordinary.

Raising our babies is the hardest work we will ever do – it almost makes running a business seem easy!

As a reminder, this week I’m having a massive sale (the first and possibly last one!) on my top courses to help make your business journey a little easier.

Join me tomorrow for the Free the Mamas Birthday Bash Live where I’ll break down all the juicy details!

Happy Mother’s Day 

You have been asking for this for years

It is official!

I have been planning and thinking for weeks about what I can do to celebrate my birthday and Mother’s Day this year. (Fun Fact, 36 years ago I was actually born ON Mother’s Day!)

If you have been here a while you know how I feel about my birthday…

I celebrate pretty much the entire month…

And even on my half birthday 

That said, I have also been thinking about what I can do to go really BIG this year, because why not?

So this year I want to bring you TWO gifts.

TWO opportunities to grow your virtual business no matter where you are on your journey!

If you are brand new, this is going to help you get a jump start and learn ALL THE THINGS you need to make sure you hit the ground running and build a profitable business that still supports everything you want for yourself, your family and your life.

If you aren’t brand new, maybe you’ve already taken the Free Mama Movement course but you are looking for strategies to get to the next level.

This is for you TOO!

I am on a mission to help ALL THE MAMAS take a step forward in business so you can build your version of a totally awesome guilt-free life.

So I am bringing you a gift to help celebrate both Mother’s Day and my birthday…

And it’s something you all have been asking me to do for YEARS.

A sale.

A big one.

A big ol’ birthday sale.

Starting Monday, I am going to open the doors to my Free The Mamas Birthday Bash where you can get access to both the Free Mama Movement 2.0 course AND the Movement Maker Accelerator Course for just $500.

Yes, you GET BOTH of them.


f you are just getting started, the Free Mama Movement is the step-by-step process following my FREEDOM Framework and covers everything A-Z to starting and growing a virtual freelancing business.

The Movement Maker Accelerator sets you up to go from freelancer to business owner, showing you how to productize your knowledge and skills, scale your income, and seriously make a name for yourself in your niche.

Already took both of these…is Freedom Founder Society on your radar?

No matter where you are, I want to help you get to the next place.

Because in the wise words of Marshall Goldsmith, “What got you here won’t get you there…”

You ready to get there?

I’m ready to take you there!

I am going live on Monday, May 9th to tell you everything you need to know about getting your access.

Make sure you catch that live because doors will open for just 2 days on this opportunity.


See you Monday!

How to become a virtual assistant in 2022

Chances are, if you’re reading this you joined my list because at some point you’ve considered starting a virtual business to make money from home.

And chances are if you haven’t started yet, it’s because you’re overthinking it.

You know you’re probably making it harder than it has to be, but it would be so helpful if someone would just tell you exactly what to do.

Well, that’s exactly what I’m going to show you today.

There are 3 things you need to do when starting a virtual assistant business and I’m walking you through them step by step in this week’s episode of FreeMamaTV.

If you’re tired of being a wallflower in the Free Mama community and you’re ready for YOUR TURN to get things going and find success, tune in and find out how to do it.

You’ll be surprised at how simple it really is.

See you there!

P.S. Want to learn how to charge more as a VA? Check out last week’s FreeMamaTV to find out how!

And don’t forget to subscribe to Free Mama TV so you’re alerted each and every time a new episode drops!


Which path will you choose?

One of the questions I get asked most often from my coaching students once they get a few clients is how to grow and scale their virtual business.

But, I’m here to tell you, it’s not “one size fits all.”
There are four great next steps for freelancers to consider increase your revenue (and therefore grow your business).

Want to know which one works best for you?

Check out this week’s episode of FreeMamaTV to learn more about each model, including the pros and cons most internet gurus don’t talk about honestly.

If you’re ready to up-level your business and your bank account, be sure to watch this week’s episode!

See you next week 🙂

P.S. Want to learn about tax deductions and how to get the tax code to work for you? Check out last week’s FreeMamaTV to learn all about taxes with Noemi Horta!

And don’t forget to subscribe to FreeMamaTV so you’re alerted each and every time a new episode drops!


Protect yourself from these 4 wealth destroyers


Yesterday I shared that taxes were a huge challenge for Justin and me when we first started our own business.

I did so much better with The Free Mama, and I was both prepared for taxes and I actually started having money.

You would think I’d be thrilled, right?

But the truth is, I was lost. 😳

Everyone told me that I needed to put my money into markets or 401Ks. But I didn’t want to give all my money (and control) away to a financial advisor.

On the other hand, I also knew that just having my money sit there doing NOTHING was hurting me, because it was getting eaten away by inflation.  

Markets…

Inflation…

Creditors & Predators…

I didn’t know how to navigate ANY of that. And my lack of financial literacy was costing me my own money.

So my friends Ryan and Brad sat me down (on Zoom, of course) and showed me how to PROTECT the wealth that I was creating.

Not just protect it from taxes, but the other 3 “Wealth Destroyers” as well.

Thanks to them, I’m now protected from all 4!

Brad and Ryan are going to share with you what the wealthy are doing to protect (not just from TAXES), and invest their money.

I’ll give you a hint – it’s the exact OPPOSITE of what 96% of business owners are doing.  

In business, when you understand the rules of the 4%, it’s the most profitable, most successful, most fulfilling place to be.  

The 4% are playing a different GAME, and Brad and Ryan will show you what that is.  

But you’ve got to come onto the FREE training, and they’ll walk you through all of that so that you don’t end up “on the path of the 96%” (like I was).

Sign up for the LIVE “Free Mama & Wealth” training for FREE here


I didn’t have cash to pay my taxes


Did you know that before I started The Free Mama my husband and I owned a business together?

Technically, Pit Stop Auto Detailing was my husband’s company, but my name was on all the paperwork and I helped with his data entry, so…

Anyway, my husband worked so hard to keep his 3 shops fully staffed and full of cars. (In fact, that’s where he got so good at running Google Ads, which is what his agency does today!)

Once we started making money in business, we had no idea how much money we’d be paying in taxes. 😩


We were completely unprepared for the amount of taxes we owed.

We were still growing the business, and reinvesting any money that we had earned, so when the tax season rolled around, and they were WAY higher than we imagined, we didn’t have all the cash.

Talk about a terrifying situation.

We met with a CPA to see what could be done, deferred taxes until the fall, but it wasn’t a great experience. It seemed like she truly had no idea what it was like for us at the business owner level.

So when I launched The Free Mama a few years later, I was super conservative with my savings and proactive with my taxes.

I made quarterly tax payments and felt ahead of the game, but I was still being hit with huge estimates that left me feeling frustrated that I was working so hard to owe so much.

What did the wealthy know that I didn’t understand yet?!

It wasn’t until Ryan sat me down and talked to me entrepreneur to entrepreneur, and taught me what I REALLY needed to know about business taxes that I could:

* Know exactly what I was going to pay in taxes
* NEVER pay more than 20% of my active income (this was HUGE for me)
* And, do it all simply and easily (without being a tax genius) in just 4 afternoons per year

If you want to learn that too, then be sure to register for our LIVE “Free Mama & Wealth” training where I’ll be bringing Wealth Building experts (specifically for business owners like us) Brad Gibb and Ryan Lee in to the Free Mama Movement Facebook Group show you how to save FIVE-FIGURES in taxes, & create Cashflow for life.

Sign up for the LIVE “Free Mama & Wealth” training for FREE here.

I’ll see you there!